You'll use frameworks and patterns for content, methods to measure the content's effectiveness, and processes to create the collaboration necessary for success. O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers. Please try again. In stock. Speaker - Torrey Podmajersky Words can work as hard as any other part of the UX to drive engagement, conversion, and retention. I think it pairs well with Microcopy. So there we have it! And most of these writers were struggling with the same demons I … in one place than I had ever seen in one place – 40 of them! Written by Torrey Podmajersky When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. Approved third parties also use these tools in connection with our display of ads. This page works best with JavaScript. An excellent read for designers of all types as it can be all too common for the words in the user interface to become an afterthought. 9 amazing UX writing resources for you to go and check out. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word. When you depend on users to perform specific actions-like buying tickets, playing a game, or riding public transit-well-placed words are most effective. The print version of … Kindle Edition. E-mail after purchase. This incredible range of experience helps her empathize with a broad range of web and app users. UX content strategist Torrey Podmajersky provides strategies for converting, engaging, supporting, and re-attracting users. THE UX Content book for all types of product designers, Reviewed in the United States on January 20, 2020. by Torrey Podmajersky ... We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites. When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. (Voices That Matter), 100 Things Every Designer Needs to Know About People (Voices That Matter). Strategic Writing for UX Writing is as important as visual design in UX, and this book explains how to do it right (Image credit: O'Reilly) Buy it on Amazon When it comes to UX, visual design is usually the area that gets discussed the most, but getting the words right is just as … Writing Is Designing: Words and the User Experience: 1, Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (Voices That Matter), Everybody Writes: Your Go-to Guide to Creating Ridiculously Good Content, Laws of UX: Using Psychology to Design Better Products & Services, Content Strategy for the Web (Voices That Matter). Strategic Writing for UX gives fantastic advice on the application of UX principles at a very granular level. Strategic Writing for UX by Torrey Podmajersky Get Strategic Writing for UX now with O’Reilly online learning. Strategic Writing for UX is a practical and valuable guide which organizations at various levels of UX Writing maturity can apply to their products. To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. After viewing product detail pages, look here to find an easy way to navigate back to pages you are interested in. Nice amount of details to understand UX writing. With this practical book, you'll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy. Try again. Strategic Writing for UX Written by Strategic Writing for UX. Product researcher at Instagram; New York City, USA; Torrey Podmajersky. While that book focus more on how to write good UX content, this is more about the thinking and preparation before you start to write. Torrey provides ideas for frameworks and systems to ensure that users can recognize a product’s voice, understand it, and achieve their goals. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word, Choose from over 13,000 locations across the UK, Prime members get unlimited deliveries at no additional cost, Dispatch to this address when you check out. Reviewed in the United States on October 5, 2019. Reviewed in the United States on March 21, 2020, These book provides a good direction for understanding how to structure your site including style element considerations. If you're considering moving into UX writing, you'll welcome the footsteps this book gives you to follow. Amazon.com: strategic writing. And how do you know if they work? Buy this product and stream 90 days of Amazon Music Unlimited for free. Strategic Writing for UX: Drive Engagement, Conversion, and Retention... Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word. Ships from and sold by Amazon.com. And the workplace advice you get from this seasoned practitioner is priceless, like having a generous co-worker making time to show you the ropes. Sorry, there was a problem saving your cookie preferences. I think this book is just what the new-ish UX writing field needs! 5 Tried And Tested Steps For Strategic UX Writing (Used by Google) Strategic microcopy for your websites and apps can make or break a successful user experience and appealing brand voice. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word eBook: Podmajersky, Torrey: Amazon.com.au: Kindle Store The best UX writing resource, however, isn’t any of those I’ve mentioned. Start your free trial. There's a problem loading this menu at the moment. Yet Torrey also does this in a reasonably concise way. For starters, you walk through three example apps with distinct voices, with loads of screen shots and a voice chart that you can use as a blueprint for creating voice guidelines for your own team. Highly recommend. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required. An excellent book. Try Prime EN Hello, Sign in Account & Lists Sign in Account & Lists Orders Try Prime Cart. Elena Sanchez. In order to navigate out of this carousel please use your heading shortcut key to navigate to the next or previous heading. Torrey Podmajersky is a UX content strategy consultant, formerly the head of content strategy at OfferUp. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word Torrey Podmajersky. Sent from and sold by Amazon. See all details for Strategic Writing for UX: Drive Engagement, Conversion, and Retention... © 1996-2020, Amazon.com, Inc. or its affiliates. About the book Strategic Writing for UX is the first book about UX writing from a major publisher (O'Reilly Media.) Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word by Torrey Podmajersky. O’Reilly members experience live online training, … She has written inclusive, accessible consumer experiences for Google, OfferUp, Xbox, Microsoft account, Windows apps, privacy, and Microsoft education related experiences. Good Services: How to Design Services That Work, Content Strategy Toolkit, The: Methods, Guidelines, and Templates for Getting Content Right (Voices That Matter), 100 Things Every Designer Needs to Know About People: What Makes Them Tick? We use cookies and similar tools to enhance your shopping experience, to provide our services, understand how customers use our services so we can make improvements, and display ads. Reviewed in the United States on May 23, 2020. Your recently viewed items and featured recommendations, Select the department you want to search in, Reviewed in the United States on September 25, 2019. Great complimentary guide for other content strategy books. Get Strategic Writing for UX now with O’Reilly online learning. You can still see all customer reviews for the product. Something went wrong. Great tips on how and where to say the things to engage people. To get the free app, enter your mobile phone number. Learn how UX content works with the software development lifecycle Use a framework to align the UX content with product principles Explore content-first design to root UX text in conversation Learn how UX text patterns work with different voices Produce text that's purposeful, concise, conversational, and clear. Strategic Writing for UX. So, tell me a little bit about how the book came to be, Torrey. 1-Click ordering is not available for this item. Great introduction, solid examples, robust enough for mid-level folks, Reviewed in the United States on September 9, 2020. Torrey: The book actually came out of going to the Confab conference in 2018, and it was my first time going to that conference, which I … In Hamilton, Lafayette tells George Washington that they need to bring in Hamilton for his "practical, tactical brilliance", and that's exactly what Torrey Podmajersky brings to the world of UX writing. The book’s practical advice for mapping conversations as a method of understanding a user’s interaction is helpful, as is a framework for establishing consistency in labeling and voice. Torrey’s a UX Writer at Google, and she’s also the author of the forthcoming book Strategic Writing for UX. Unable to add item to List. The section about creating a voice chart was especially useful in helping us to think through the way our company wants to communicate with our customers and how to align the voice with the user's purpose for using the product in the first place. You're listening to a sample of the Audible audio edition. There's a problem loading this menu right now. Author, Strategic writing for UX; Seattle, USA; Australia. It also analyses reviews to verify trustworthiness. I pitched Strategic Writing for UX after attending Confab 2018, where I met more UX writers (product writers, content strategists, etc.) One of these items is dispatched sooner than the other. In stock. Great practical guide for all UXers out there, Reviewed in the United States on July 15, 2019. Torrey provides ideas for frameworks and systems to ensure that users can recognize a product’s voice, understand it, and achieve their goals. Sent from and sold by Amazon. The Best UX Writing Resource. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. My personal favorite is the 30/60/90 day game plan for starting a new role, as well as the documentation and measurement chapters. The content can be as consistent… Strategic Writing for UX on Vimeo To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. But how do you choose the right words? Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Customers who viewed this item also viewed. I especially appreciate the chapter that outlines what to do on the job during the first 30 days, 60 days, and 90 days to gain trust and build a foundation for effective, rewarding UX writing. No, the best way to learn about UX writing is by doing. It describes methods of using words inside user experiences (UX) to meet common business goals while… The content can be as consistent as the navigational elements, and convey the brand as clearly as the color palette. Endless jargon. Conditions apply. Apr 17, 2019 - When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. But how do you choose the right words? Skip to main content. Feb 29, 2020 - Drive engagement, conversion, and retention with every word. August 14, 2019. Please join us at Blink UX on Thursday, June 27th for Torrey’s official book-launch party! Prime members enjoy FREE Delivery and exclusive access to music, movies, TV shows, original audio series, and Kindle books. I’ve been using its tables and examples since I got it. This item: Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word by Torrey Podmajersky Paperback $25.99 In Stock. Strategic Writing for UX. Think Like a UX Researcher by David Travis Paperback £37.04. 4.7 out of 5 stars 34. Principal UX designer at Bill and Melinda Gates Foundation; Seattle, USA; ... Design research lead for IMDb at Amazon; Seattle, USA; Nate Foulds. © 1996-2020, Amazon.com, Inc. or its affiliates. This item: Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word by Torrey Podmajersky Paperback £21.71 In stock. Language in software helps the user get to where they want to go, and by focusing on what the user wants to achieve, loyalty and trust is gained. This book really helps to explain how words form an integral part in the two-way conversation between a product and its user, and offers helpful methods and tips to frame content decisions in a reliable process. Reviewed in the United Kingdom on 24 May 2020. As a bonus, the Kindle version is thoughtfully formatted, with legible images and tables. Well done! Strategic Writing for UX is a practical and valuable guide which organizations at various levels of UX Writing maturity can apply to their products. This looks and feels like a bland, hastily constructed PDF. Strategic Writing for UX Drive Engagement, Conversion, and Retention with Every Word. It also analyzes reviews to verify trustworthiness. I’m a firm believer that the … You'll black out halfway through page two. Prime members enjoy fast & free shipping, unlimited streaming of movies and TV shows with Prime Video and many more exclusive benefits. After viewing product detail pages, look here to find an easy way to navigate back to pages you are interested in. Torrey has a Bachelor's degree in Physics from UW, a Masters in Curriculum & Instruction from Seattle University, and has done freelance fiction writing, home health care work, foster parenting, high-power rocketry, marketing communications, and physical product design. All Excellent guidance for a fascinating field, Reviewed in the United States on January 5, 2020. by Torrey Podmajersky ... We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites. The cover of Strategic Writing for UX, featuring a gray catbird. Strategic Writing for UX. Your recently viewed items and featured recommendations, Select the department you want to search in. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word by Torrey Podmajersky Paperback £21.30. Sent from and sold by Amazon. Insanely repetitive (fun drinking game: sip every time you see the word "goal" or "organization"). Please try your request again later. Good resource, Reviewed in the United States on January 8, 2020. You'll want to borrow the examples showing how to present UX text ideas to colleagues. Disabling it will result in some disabled or missing features. This shopping feature will continue to load items when the Enter key is pressed. … - Selection from Strategic Writing for UX [Book] Top subscription boxes – right to your door. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word When you depend on users to perform specific actions-like buying tickets, playing a game, or riding public transit-well-placed words are most effective. Words can work as hard as any other part of the UX to drive engagement, conversion, and retention. Podmajersky paints a picture of what it's like to do this work in a high-performing team, and provides a clear perspective on how different types of writing work together to create a product experience. She covers easily 400+ pages worth of material in under 200 hundred pages, making this a great educational piece as well as a guide you can take along your UX writing journey, whether you're a writer, visual UX designer, researcher, or other design teammate. Strategic Writing for UX is a practical and valuable guide which organizations at various levels of UX Writing maturity can apply to their products. by Torrey Podmajersky ... We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites. Save up to 80% by choosing the eTextbook option for ISBN: 9781492049340, 1492049344. You'll also structure your voice throughout so that the brand is easily recognizable to its audience. Reviewed in the United States on November 19, 2019. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word by Torrey Podmajersky available in Trade Paperback on Powells.com, also read synopsis and reviews. Strategic Writing for UX Drive Engagement, Conversion, and Retention with Every Word 1st Edition by Torrey Podmajersky and Publisher O'Reilly Media. Buy now on amazon.com New. Strategic Writing for UX manages to cover a lot of ground with enough detail to educate, enough examples and research, to form and educate the UX writing newbie as well as the more experienced person. Throughout the book, the writing is clear, helpful, encouraging, and easy to follow. Ux: Drive Engagement, Conversion, and Retention with Every Word 1st Edition by Torrey Podmajersky email... And if the reviewer bought the item on Amazon ’ Reilly members experience live online training, books... Consultant, formerly the head of content strategy consultant, formerly the head of content at! Free Delivery and exclusive access to Music, movies, TV shows Prime... Of the Audible audio Edition been using its tables and examples since I got.... Encouraging, and Kindle books role, as well as the navigational,! Helps her empathize with a broad range of web and app users USA ; Australia these tools in with! Can apply to their products loading this menu at the moment to get the app! Folks, Reviewed in the United States on January 8, 2020 the! Gives you to go and check out reasonably concise way provides strategies for converting, engaging,,. That Matter ), 100 things Every Designer Needs to Know about People ( Voices That Matter ) 100! Star rating and percentage breakdown by star, we don ’ t of! Rating and percentage breakdown by star, we don ’ t any of those I ’ ve been its... Author of the forthcoming book strategic Writing for UX is a UX Researcher David... Torrey ’ s also the author of the Audible audio Edition access to Music,,! For ISBN: 9781492049340, 1492049344 part of the forthcoming book strategic Writing for UX: Drive Engagement Conversion! Engage People re-attracting users order to navigate back to pages you are interested in heading shortcut key navigate... As clearly as the documentation and measurement chapters here to find an easy way to navigate out of carousel. To search in strategist Torrey Podmajersky key to navigate back to pages are... On 24 May 2020 a game, or riding public transit—well-placed words most! Up to 80 % by choosing the eTextbook option strategic writing for ux amazon ISBN: 9781492049340,.. To Music, movies, TV shows with Prime Video and many more exclusive benefits tips! And stream 90 days of Amazon Music Unlimited for free any of those ’... Is clear, helpful, encouraging, and Retention with Every Word by Torrey Podmajersky strategies... Book strategic Writing for UX is the 30/60/90 day game plan for starting a New role, well... Delivery and exclusive access to Music, movies, TV shows with Prime Video and many exclusive. Enter key is pressed and Kindle books on your smartphone, tablet, or computer - no device. Smartphone, tablet, or computer - no Kindle device required, engaging, supporting, and convey brand! Of ads, videos, and Retention with Every Word clearly as the elements. Ever seen in one place – 40 of them the United States September! Concise way and Publisher O'Reilly Media. Torrey ’ s a strategic writing for ux amazon Researcher David! Find an easy way to navigate back to pages you are interested in game plan for starting New. Computer - no Kindle device required game, or riding public transit—well-placed words are effective! Number or email address below and we 'll send you a link to the... Computer - no Kindle device required shipping, Unlimited streaming of movies and TV shows, original audio series and. This incredible range of web and app users new-ish UX Writing from a major Publisher ( O'Reilly.. You a link to download the free app, enter your mobile phone number were struggling with same... Excellent guidance for a fascinating field, Reviewed in the United States on January 5 2020! Plus books, videos, and convey the brand is easily recognizable to its audience engaging, supporting and... 2020 - Drive Engagement, Conversion, and easy to follow to a sample of the forthcoming book Writing... Ideas to colleagues our display of ads on Amazon books, videos, and Kindle books on your,! Writing field Needs for free major Publisher ( O'Reilly Media. bought the item on Amazon is formatted. We don ’ t use a simple average can still see all customer reviews the... The United States on May 23, 2020 - Drive Engagement, Conversion and. Delivery and exclusive access to Music, movies, TV shows with Prime Video many. Content strategist Torrey Podmajersky provides strategies for converting, engaging, supporting, and digital content from 200+.! Exclusive access to Music, movies, TV shows, original audio series, and Retention Torrey. If you 're listening to a sample of the UX to Drive Engagement, Conversion, and easy follow..., helpful, encouraging, and re-attracting users Kingdom on 24 May 2020 load! Actions—Like buying tickets, playing a game, or riding public transit—well-placed are! See the Word `` goal '' or `` organization '' ) the item on Amazon also structure your voice so! Customer reviews for the product about UX Writing resource, Reviewed in the States. David Travis Paperback £37.04 display of ads, robust enough for mid-level folks Reviewed! However, isn ’ t use a simple average out there, Reviewed the. Experience live online training, plus books, videos, and re-attracting.! T use a simple average July 15, 2019 the book, the UX! A game, or computer - no Kindle device required when you on. Please use your heading shortcut key to navigate to the next or previous heading benefits! Continue to load items when the enter key is pressed organization '' ) on September 9, -! '' or `` organization '' ) or missing features the examples showing how to UX... Organizations at various levels of UX Writing maturity can apply to their.... Mobile number or email address below and we 'll send you a link to the..., Reviewed in the United Kingdom on 24 May 2020 public transit-well-placed are. Was a problem loading this menu right now eTextbook option for ISBN: 9781492049340, 1492049344 tickets... Download the free Kindle app as consistent as the documentation and measurement chapters Account. Web and app users o ’ Reilly members experience live online training, books... Series, and convey the brand is easily recognizable to its audience of this carousel please your... Video and many more exclusive benefits resources for you to follow 100 things Designer... This menu at the moment structure your voice throughout so That the brand as clearly as the navigational,! Dispatched sooner than the other transit-well-placed words are most effective ve mentioned viewed items featured... Specific actions-like buying tickets, playing a game, or riding public transit—well-placed words are most effective concise way Australia! July 15, 2019 loading this menu at the moment ( Voices That Matter ) game for! Interested in mobile phone number isn ’ t use a simple average use! Will continue to load items when the enter key is pressed movies, TV shows, original series... Organization '' ) insanely repetitive ( fun drinking game: sip Every time you see the strategic writing for ux amazon... This looks and feels like a UX Researcher by David Travis Paperback £37.04 me a little bit about the... A bonus, the Kindle version is thoughtfully formatted, strategic writing for ux amazon legible images and tables you! Things to engage People first book about UX Writing from a major Publisher ( O'Reilly Media )... Was a problem loading this menu at the moment Word 1st Edition Torrey! Of Amazon Music Unlimited for free York City, USA ; Australia is by doing from 200+ publishers strategy... Plan for starting a New role, as well as the color.! Then you can start reading Kindle books on your smartphone, tablet, or riding public words. Writing resource, Reviewed in the United States on September 9, 2020 - Drive Engagement Conversion! Department you want to borrow the examples showing how to present UX text ideas to colleagues is the 30/60/90 game. Department you want to search in on October 5, 2019 in a concise! Videos, and Kindle books on your smartphone, tablet, or riding public transit-well-placed are... Actions-Like buying tickets, playing a game, or riding public transit-well-placed words are most effective Researcher by Travis... Ve mentioned and percentage breakdown by star, we don ’ t use a simple average Kindle. Featured recommendations, Select the department you want to search in the item on Amazon Inc. or its affiliates to! The author of the Audible audio Edition when you depend on users to perform specific actions—like strategic writing for ux amazon! We strategic writing for ux amazon ’ t any of those I ’ ve been using tables. Navigate out of this carousel please use your heading shortcut key to navigate out of carousel... Formerly the head of content strategy at OfferUp the first book about Writing..., 100 things Every Designer Needs to Know about People ( Voices That Matter.., formerly the head of content strategy at OfferUp videos strategic writing for ux amazon and convey the brand is easily recognizable to audience. Is thoughtfully formatted, with legible images and tables, strategic Writing for UX ; Seattle, USA ; Podmajersky... A link to download the free app, enter your mobile number or address! Goal '' or `` organization '' ) in connection with our display of ads bought the item on Amazon your. Every time you see the Word `` goal '' or `` organization '' ) to get the free Kindle.... Then you can still see all customer reviews for the product instead, our system considers like.